Founded in 2023 by Brittany Engellener, Amaia the Label is more than just a fashion brand—it's a celebration of confidence, natural beauty, and a commitment to positive change.
Brittany's vision for Amaia was inspired by a love for minimalist fashion, embracing simplicity and elegance that withstand the test of time. Fuelled by a passion for slow fashion and a deep appreciation for nature's wonders, she sought to create a brand that reflects these values.











AMAIA THE LABEL
AMAIA THE LABEL - PIPER DRESS MELON
$300.00
Introducing the Piper Dress in Melon. This versatile piece invites you to unleash your creativity, offering countless styling possibilities for your wardrobe. Whether you're aiming for a timeless classic or a unique statement, the Piper Dress is your go-to choice. Don't miss out on this wardrobe essential!
FIT: The Piper Dress offers unparalleled flexibility in styling. Its flowy skirt allows for cinching at the waist for a fitted look, while the adjustable straps offer creative freedom, as showcased in accompanying photos.
FABRIC: Crafted from a blend of 97% viscose and 3% spandex, the Piper Dress offers a slight stretch for comfort and ease of movement. True to size, it ensures a flattering fit for every body type. Additionally, this dress can be worn in up to 5 different ways, enhancing its versatility.
Model Wears Size XS
Versatile dress that can be styled in a multitude of waysFlowy skirt allows for cinching at the waist
Adjustable straps for creative styling
True to size fit
Can be worn in up to 5 different ways











AMAIA THE LABEL
AMAIA THE LABEL - TANAYA DRESS ORANGE
$210.00
Introducing Tanaya in Orange, a captivating dress featuring a square neckline and low back, exuding sleek sophistication. This versatile piece is your go-to solution for any occasion, offering a flattering fit that accentuates your figure. Elevate your wardrobe with this timeless and elegant addition.
FIT: Tanaya is meticulously crafted to embrace your body snugly, with slim straps crossing over the shoulders into small loops and tying for a secure fit. Complete with a side zipper for effortless access.
FABRIC: Crafted from a blend of 80% Recycled Nylon and 20% Spandex, Tanaya ensures exceptional stretch and comfort. We recommend sizing down if you're between sizes to achieve the perfect fit.
Model Wears Size S
Square neckline and low back for a sleek appearance
Slim straps cross over the shoulders and tie for a secure fit
Side zipper for convenient access
Fabric: 80% Recycled Nylon and 20% Spandex for exceptional stretch
Recommend sizing down if in between sizes





AMAIA THE LABEL
AMAIA THE LABEL - IMANI DRESS CHAMPAGNE
$280.00
Introducing the Imani Dress in Champagne. Elevate your style with this one-shoulder design, boasting a slinky and elegant silhouette. Its stunning backless detail adds a touch of sophistication, perfect for turning heads at any formal occasion. Experience the sleek and stylish look of the Imani Dress.
FIT: This dress is designed to fit snugly at the bust and hips, with a slightly looser fit through the body and skirt. Access the dress through a zip at the lower back and disconnect the small strap that crosses over the back. Please note that this dress is not suitable for wearing with a bra.
FABRIC: Crafted from 97% viscose and 3% spandex, the Imani Dress boasts a slightly stretchy material that drapes elegantly on the body. For those in between sizes, we recommend downsizing for the perfect fit. The dress is double-lined through the bust for added comfort and coverage.
Model Wears Size XS
One-shoulder design with a stunning backless detail
Snug fit at the bust and hips, slightly looser through the body and skirt
Accessible through a zip at the lower back
Not suitable for wearing with a bra
Double-lined through the bust for added comfort and coverage



























AMAIA THE LABEL
AMAIA THE LABEL - PIPER DRESS BLACK
$300.00
Introducing the Piper Dress in Black. This versatile piece invites you to unleash your creativity, offering countless styling possibilities for your wardrobe. Whether you're aiming for a timeless classic or a unique statement, the Piper Dress is your go-to choice. Don't miss out on this wardrobe essential!
FIT: The Piper Dress offers unparalleled flexibility in styling. Its flowy skirt allows for cinching at the waist for a fitted look, while the adjustable straps offer creative freedom, as showcased in accompanying photos.
FABRIC: Crafted from a blend of 97% viscose and 3% spandex, the Piper Dress offers a slight stretch for comfort and ease of movement. True to size, it ensures a flattering fit for every body type. Additionally, this dress can be worn in up to 5 different ways, enhancing its versatility.
Model Wears Size S
Versatile dress that can be styled in a multitude of waysFlowy skirt allows for cinching at the waist
Adjustable straps for creative styling
True to size fit
Can be worn in up to 5 different ways





AMAIA THE LABEL
AMAIA THE LABEL - TANAYA DRESS BLUE
$210.00
Introducing Tanaya in Blue, a captivating dress featuring a square neckline and low back, exuding sleek sophistication. This versatile piece is your go-to solution for any occasion, offering a flattering fit that accentuates your figure. Elevate your wardrobe with this timeless and elegant addition.
FIT: Tanaya is meticulously crafted to embrace your body snugly, with slim straps crossing over the shoulders into small loops and tying for a secure fit. Complete with a side zipper for effortless access.
FABRIC: Crafted from a blend of 80% Recycled Nylon and 20% Spandex, Tanaya ensures exceptional stretch and comfort. We recommend sizing down if you're between sizes to achieve the perfect fit.
Model Wears Size XS
Square neckline and low back for a sleek appearance
Slim straps cross over the shoulders and tie for a secure fit
Side zipper for convenient access
Fabric: 80% Recycled Nylon and 20% Spandex for exceptional stretch
Recommend sizing down if in between sizes




AMAIA THE LABEL
AMAIA THE LABEL - SHANAE DRESS BROWN
$200.00
Introducing the Shanae Dress in Brown, a stylish and flattering choice suitable for both casual outings and formal affairs. This strapless design commands attention and radiates confidence through its simplicity.
FIT: The Shanae Dress features a strapless design tailored to accentuate your curves while offering a flowy silhouette starting from the leg split. Accessible via a side zip for convenience.
FABRICS: Crafted from a blend of 80% Recycled Nylon and 20% Spandex, the Shanae Dress boasts a stretchy material that molds to your body's contours. True to size, it ensures a comfortable and flattering fit for any occasion.
Model Wears Size S
Stylish and flattering strapless design
Fitted through the body with a flowy silhouette starting from the leg split
Side zip for easy access
True to size fit





AMAIA THE LABEL
AMAIA THE LABEL - SHANAE DRESS MELON
$200.00
Introducing the Shanae Dress in Melon, a stylish and flattering choice suitable for both casual outings and formal affairs. This strapless design commands attention and radiates confidence through its simplicity.
FIT: The Shanae Dress features a strapless design tailored to accentuate your curves while offering a flowy silhouette starting from the leg split. Accessible via a side zip for convenience.
FABRICS: Crafted from a blend of 80% Recycled Nylon and 20% Spandex, the Shanae Dress boasts a stretchy material that molds to your body's contours. True to size, it ensures a comfortable and flattering fit for any occasion.
Model Wears Size XS
Stylish and flattering strapless design
Fitted through the body with a flowy silhouette starting from the leg split
Side zip for easy access
True to size fit





AMAIA THE LABEL
AMAIA THE LABEL - IMANI DRESS BLACK
$280.00
Introducing the Imani Dress in Black. Elevate your style with this one-shoulder design, boasting a slinky and elegant silhouette. Its stunning backless detail adds a touch of sophistication, perfect for turning heads at any formal occasion. Experience the sleek and stylish look of the Imani Dress.
FIT: This dress is designed to fit snugly at the bust and hips, with a slightly looser fit through the body and skirt. Access the dress through a zip at the lower back and disconnect the small strap that crosses over the back. Please note that this dress is not suitable for wearing with a bra.
FABRIC: Crafted from 97% viscose and 3% spandex, the Imani Dress boasts a slightly stretchy material that drapes elegantly on the body. For those in between sizes, we recommend downsizing for the perfect fit. The dress is double-lined through the bust for added comfort and coverage.
Model Wears Size XS
One-shoulder design with a stunning backless detail
Snug fit at the bust and hips, slightly looser through the body and skirt
Accessible through a zip at the lower back
Not suitable for wearing with a bra
Double-lined through the bust for added comfort and coverage





AMAIA THE LABEL
AMAIA THE LABEL - TANAYA DRESS MELON
$210.00
Introducing Tanaya in Melon, a captivating dress featuring a square neckline and low back, exuding sleek sophistication. This versatile piece is your go-to solution for any occasion, offering a flattering fit that accentuates your figure. Elevate your wardrobe with this timeless and elegant addition.
FIT: Tanaya is meticulously crafted to embrace your body snugly, with slim straps crossing over the shoulders into small loops and tying for a secure fit. Complete with a side zipper for effortless access.
FABRIC: Crafted from a blend of 80% Recycled Nylon and 20% Spandex, Tanaya ensures exceptional stretch and comfort. We recommend sizing down if you're between sizes to achieve the perfect fit.
Model Wears Size XS
Square neckline and low back for a sleek appearance
Slim straps cross over the shoulders and tie for a secure fit
Side zipper for convenient access
Fabric: 80% Recycled Nylon and 20% Spandex for exceptional stretch
Recommend sizing down if in between sizes










AMAIA THE LABEL
AMAIA THE LABEL - SHANAE DRESS BLACK
$200.00
Introducing the Shanae Dress in Black, a stylish and flattering choice suitable for both casual outings and formal affairs. This strapless design commands attention and radiates confidence through its simplicity.
FIT: The Shanae Dress features a strapless design tailored to accentuate your curves while offering a flowy silhouette starting from the leg split. Accessible via a side zip for convenience.
FABRICS: Crafted from a blend of 80% Recycled Nylon and 20% Spandex, the Shanae Dress boasts a stretchy material that molds to your body's contours. True to size, it ensures a comfortable and flattering fit for any occasion.
Model Wears Size XS
Stylish and flattering strapless design
Fitted through the body with a flowy silhouette starting from the leg split
Side zip for easy access
True to size fit



STUDIO JO STORE
Gift Cards
from $10.00
Introducing the perfect present for any occasion – our versatile gift card! Elevate the art of gifting with the freedom to choose. Whether it's a birthday, anniversary, or to show you care, our gift card unlocks a world of possibilities.
Delight your loved ones with the joy of selecting their favourite items from our extensive collection. Give them the gift of choice, and let them create memorable experiences tailored just for them. It's not just a card; it's a personalized journey waiting to unfold.
CHECK OUT OUR NEW ARRIVALS



TEGAN RAE JEWELLERY
Flower Burst Earrings – Platinum Silver
$89.00
Delicate yet sculptural, the Flower Burst Earrings in radiant platinum are your silver-season showstopper. Inspired by nature’s wild blooms, each petal unfurls in a soft layered silhouette—catching the light with every movement and offering a glow that feels effortless and grounded.
Crafted from premium platinum-plated stainless steel, they’re tarnish-free, hypoallergenic, and water-safe—designed to move through your days with ease and intention. Their lightweight form makes them perfect for all-day wear, from casual brunches to wedding-season glam.
Platinum is known to promote clarity of thought and emotional balance—supporting calm, cool energy that anchors you in your own rhythm. These earrings don’t just shine; they support your frequency.
Wear them solo to let them bloom on their own, or stack them with your everyday staples for a layered, luminous look.

TEGAN RAE JEWELLERY
Lune Grande Bow Drop Earrings – Silver
$69.00
A silver moment worth the pause—the Lune Grande Bow Earrings by Tegan Rae are sculptural, soft, and quietly magnetic. Elongated and expressive, they arc gracefully below the lobe in high-shine silver PVD, balancing delicacy with a statement silhouette.
Crafted from water-safe, hypoallergenic stainless steel, these earrings are made for real life—light enough for all-day wear, strong enough to centre your style. Whether paired with an oversized shirt or evening linen, they bring presence, fluidity, and a clarity that shines from within.
Silver is known to calm the mind and regulate emotional balance. These earrings don’t just elevate your look—they bring your frequency back into harmony.
Prefer something more subtle? Explore the Lune Petite Bow version for a shorter style.




TEGAN RAE JEWELLERY
Lune Grande Bow Drop Earrings – 18K Gold
$69.00
For those who like their softness with a little more sway—the Lune Grande Bow Earrings by Tegan Rae are a sculptural statement in movement and magnetism. Elongated and expressive, they arc gently below the lobe in radiant 18K gold PVD, capturing light (and attention) from every angle.
Crafted from water-safe, hypoallergenic stainless steel, these earrings are light enough for all-day comfort, yet bold enough to hold their own. Whether paired with a linen set or layered for evening elevation, they bring a grounded glow that steadies your style and raises your frequency.
Gold is known to raise the body’s natural frequency—supporting clarity, calm and confidence. These earrings don’t just accessorise; they align.
Prefer something more subtle? Explore the Lune Petite Bow version for a shorter silhouette.

TEGAN RAE JEWELLERY
Lune Petite Bow Stud Earrings – Silver
$69.00
Delicate, sculptural, and made to move with you—the Lune Petite Bow Earrings by Tegan Rae bring softness and stillness into balance. Cast in a cool-toned silver finish and shaped in a subtle arc, these petite bow studs offer a soft shimmer with grounded presence.
Crafted from water-safe, hypoallergenic stainless steel, they’re light enough for everyday wear and bold enough to anchor your energy. Whether styled solo or layered, they bring a softness to your look—and clarity to your frequency.
Silver is known to stabilise the body's biofield and support emotional balance. These earrings don’t just finish your look; they centre it.
Prefer more drama? Explore the Lune Grande Drop version for a longer silhouette.






TEGAN RAE JEWELLERY
Lune Petite Bow Stud Earrings – 18K Gold
$69.00
Delicate, sculptural, and made to move with you—the Lune Petite Bow Earrings by Tegan Rae bring softness and stillness into balance. Formed in a subtle arc and finished in radiant 18K gold PVD, these petite bow studs sit comfortably on the lobe, offering a gentle glimmer with magnetic presence.
Crafted from water-safe, hypoallergenic stainless steel, they’re light enough for daily wear and bold enough to anchor your energy. Whether styled solo or stacked, they bring a softness to your look—and strength to your frequency.
Gold is known to raise the body’s natural frequency—supporting clarity, calm and confidence. These earrings don’t just accessorise; they align.
Prefer more drama? Explore the Lune Grande Drop version for a longer silhouette.







Ceres Life
Ceres Life Curved Hem Shacket Blue and Whit...
$129.99
A breezy staple for sun-chasers and slow mornings—the Curved Hem Cotton Shacket by Ceres Life is your everyday throw-on when you want comfort, coverage, and style without the fuss. Where shirt meets jacket, this relaxed essential is made from yarn-dyed twill stripe cotton that's lightweight, breathable, and ready for the coast or the café.
Subtle yet considered details—like a dropped back hem, gentle curved sides, and concealed buttons—bring a polished shape that flatters without trying too hard. Layer it over denim, dresses, or swimwear; it’s your answer to unpredictable weather, morning chills, and late sunsets.
From sunrise coffees to weekend errands, this piece solves the ‘what do I wear?’ dilemma with just enough structure, softness, and ease to feel pulled-together while staying relaxed.





Ceres Life
Ceres Life Nelly Long Sleeve Knit Cardi
$129.99
Meet the Nelly Long Sleeve Knit Cardi, a beautifully crafted essential made from 100% organic cotton. With a soft hand feel and a relaxed, regular fit, this mid-weight cardi is designed for effortless layering, year-round.
Functional buttons add versatility, letting you style it open over a tank or buttoned up with denim for a laid-back look that still feels put together. Whether you're lounging, running errands, or out to lunch, this piece solves the “what to wear” question with ease.
Gentle on skin and on the planet, it’s the kind of knit that brings comfort, style, and simplicity into everyday rotation. Just fold when storing to keep it looking its best.





Ceres Life
Ceres Life V Neck Knit Vest
$89.99
A timeless layering staple for the intentional dresser—the Nelly V Neck Knit Vest by Ceres Life brings softness, structure, and sustainable ease to your everyday wardrobe. Made from 100% organic cotton, it’s breathable, mid-weight, and ready to move with you through the seasons.
Designed with a relaxed-yet-refined silhouette, this vest layers effortlessly over your favourite crisp shirts or long sleeves when it’s cool, or can be worn solo on warmer days. It offers the right amount of polish without the bulk—perfect for busy mornings, long lunches, or quiet weekends at home.
Whether you’re chasing that slow fashion feel or simply want to solve the “What do I wear that looks good but feels effortless?” dilemma—this is your go-to. Fold to store and it’ll stay just as fresh as the day you bought it.
LOCATED
Shop 3B/27-31 Currumbin Creek Rd,
Currumbin Waters QLD 4223
WALK IN HOURS
Mon 10-2
Tues-Fri 9-4
Sat 9-2
Message us for an appointment outside these hours.